{"id":18139,"date":"2023-09-09T08:21:10","date_gmt":"2023-09-09T08:21:10","guid":{"rendered":"https:\/\/gbccroatia.org\/inoutic-postaje-deceuninck\/"},"modified":"2023-09-09T08:21:10","modified_gmt":"2023-09-09T08:21:10","slug":"inoutic-postaje-deceuninck","status":"publish","type":"post","link":"https:\/\/gbccroatia.org\/en\/inoutic-postaje-deceuninck\/","title":{"rendered":"Inoutic postaje Deceuninck"},"content":{"rendered":"

Dugo Selo, 16. sije\u010dnja 2019. – Deceuninck grupa, vode\u0107i dizajner i proizvo\u0111a\u010d profila za prozore i gra\u0111evinska rje\u0161enja, odlu\u010dila je ovu godinu zapo\u010deti ujedinjenjem brendova Inoutic i Deceuninck u jedan globalni brend Deceuninck. Ova odluka ozna\u010dava po\u010detak postupka rebrandinga u svih 16 zemalja s podru\u010dja srednje i isto\u010dne Europe s postoje\u0107im brendom Inoutic u brend Deceuninck. Postupak rebrandinga zapo\u010dinje danas te \u0107e biti u potpunosti implementiran do 2020. godine.<\/strong><\/p>\n

 <\/p>\n

Deceuninck kao dionik hrvatskog gospodarstva<\/strong><\/h2>\n

 <\/p>\n

Hrvatska podru\u017enica poduze\u0107a Deceuninck (de-ke-nink) <\/em>osnovana je 2004. godine, a danas uspje\u0161no zapo\u0161ljava preko 100 djelatnika koji imaju priliku usavr\u0161iti svoje znanje u skladu s me\u0111unarodnim standardima kvalitete i poslovne izvrsnosti.<\/p>\n

 <\/p>\n

Europska kvaliteta i odani pristup radu odli\u010dno je prepoznat na hrvatskom tlu, pa tako Deceuninck aktivno sura\u0111uje sa preko 200 poduze\u0107a koji su specijalizirane za proizvodnju prozora i vrata. Do sada je Deceuninck opremio nebrojene objekte kod kojih su korisnici prepoznali vrhunsku kvalitetu, dizajn i odr\u017eivost proizvoda.<\/p>\n

 <\/p>\n

Rebranding i ujedinjavanje sna\u017enih brendova Inoutic i Deceuninck ozna\u010dava ja\u010danje vode\u0107e uloge na polju PVC profila za prozore i vrata. Deceuninck trenutno ima prodajne lance u preko 90 zemalja i zapo\u0161ljava preko 3.700 osoba, a redovito opskrbljuje preko 4.000 kupaca. Svojim predanim radom i istra\u017eivanjem, poduze\u0107e se danas smatra glavnim inovatorom na tr\u017ei\u0161tu. Francis Van Eeckhout<\/strong>, izvr\u0161ni direktor Deceuninck grupe, komentirao je ovu strate\u0161ku odluku:<\/p>\n

 <\/p>\n

\u201cNa\u0161 je cilj stvoriti jaki globalni brend koji \u0107e dovesti do porasta poslovanja i jo\u0161 vi\u0161e u\u010dvrstiti na\u0161u poziciju vode\u0107eg poduze\u0107a u Hrvatskoj, Europi i svim tr\u017ei\u0161tima diljem svijeta. Ova odluka ubrzat \u0107e inovacije i razvoj novih proizvoda u Europi, \u0161to \u0107e nas istaknuti me\u0111u konkurencijom. Tako\u0111er \u0107e na\u0161im kupcima omogu\u0107iti konkurentske prednosti kako bi pove\u0107ali i vlastito poslovanje.\u201d<\/em><\/p>\n

 <\/p>\n

Inovativne usluge u skladu sa ekolo\u0161kim zahtijevanjima<\/strong><\/h2>\n

Ovim \u0107e rebrandingom poduze\u0107e Deceuninck usmjeriti svoja ulaganja na inovativna zelena rje\u0161enja<\/strong>. Inovacije kao \u0161to je Linktrusion (tehnologija koja se temelji na staklenim vlaknima za izuzetne vrijednosti toplinske izolacije prozorskih profila), Decoroc (podizanje ponude boja na novu razinu) ili Protex (patentirani sustav roleta) bit \u0107e u ponudi za cijelu bazu kupaca u Europi.<\/p>\n

\u201cPrvi rezultat na\u0161eg novog pristupa \u00a0je sustav profila za prozore Elegante<\/strong>, koji je dobio odlikovanje \u201eGerman Design Award 2019\u201c u kategoriji \u201eSpecial Mention\u201c. Elegante je razvijen prvenstveno za njema\u010dko tr\u017ei\u0161te, a tijekom ove godine \u0107e zahvaljuju\u0107i strategiji jednog brenda biti uveden i u ostalim europskim zemljama. Tako\u0111er, nastavljamo s razvojem modernih sustava profila za prozore s naglaskom na inovacije, ekologiju i dizajn, a isti \u0107e biti predstavljeni na sajmu Fensterbau Frontale 2020. godine\u201d,<\/em> komentira Victoria Hemelaer<\/strong>, marketin\u0161ka direktorica poduze\u0107a Deceuninck.<\/p>\n

 <\/p>\n

Rebranding u Deceuninck pove\u0107at \u0107e i u\u010dinke marketin\u0161kih ulaganja. Deceuninck je glavni pokrovitelj biciklisti\u010dkog tima Deceuninck-Quick Step World Tour, \u0161to \u0107e dodatno pove\u0107ati svijest o brendu te poduprijeti ne samo poslovanje poduze\u0107a Deceuninck, nego i poslovanje vi\u0161e od 4000 njegovih kupaca u preko 90 zemalja. Nadalje, jedinstveni brend omogu\u0107it \u0107e racionalizaciju proizvodnje i logistike te daljnje usavr\u0161avanje kvalitete i usluga.<\/p>\n

 <\/p>\n

 <\/p>\n

 <\/p>\n

Kontakt za medije:<\/strong><\/p>\n

Katja \u0110urkan<\/p>\n

Koordinator za marketing<\/p>\n

 <\/p>\n\n\n\n
Inoutic d.o.o.<\/strong><\/p>\n

Industrijska ulica 3<\/strong><\/p>\n

HR-10 370 Dugo Selo<\/strong><\/p>\n

Tel.: +385 (0)1 2781 352<\/strong><\/p>\n

Fax.: <\/strong>+385 (0)1 2781 350<\/strong><\/p>\n

www.deceuninck.com<\/strong><\/p>\n

E-Mail: katja.durkan@deceuninck.com<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"

Hrvatska podru\u017enica poduze\u0107a Deceuninck (de-ke-nink) osnovana je 2004. godine…<\/p>\n","protected":false},"author":1,"featured_media":11258,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[74],"tags":[],"class_list":["post-18139","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2019-en"],"acf":{"photo_gallery":{"galerija":[[]],"logo1_slike":[[],[]],"logo2_slike":[[],[],[]],"logo3_slike":[[],[],[],[]],"logo4_slike":[[],[],[],[],[]],"logo5_slike":[[],[],[],[],[],[]],"logo6_slike":[[],[],[],[],[],[],[]],"logo7_slike":[[],[],[],[],[],[],[],[]],"logo8_slike":[[],[],[],[],[],[],[],[],[]],"logo9_slike":[[],[],[],[],[],[],[],[],[],[]],"logo10_slike":[[],[],[],[],[],[],[],[],[],[],[]],"logo11_slike":[[],[],[],[],[],[],[],[],[],[],[],[]],"logo12_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo13_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo14_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo15_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo16_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo17_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo18_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo19_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]],"logo20_slike":[[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[],[]]}},"yoast_head":"\nInoutic postaje Deceuninck - 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